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| Colleen Kafai from Montpelier Ohio says that her salon will use a mannequin for an example-apply it to the salon staff to show off the new color. Introduce the new color as a special and give a free panel to show off our new color. |
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Michael Schobben from the Netherlands says First we talk about the color a few weeks before introducing it. Step 1: We make pictures of models colored with Redlights. Step 2: We color the hairdressers in the salon in different styles with Redlights. Step 3: Maybe our most important step- pick out some local people and color them also in different styles and in different shades for free. They are making promotions for our salon and the products.
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LuLu
Harrison
from New York City says I
heard that Redlights will be advertised in
consumer magazines, so we will introduce a new Redlights service and
we’ll show the ads at the front of the salon too. That way all of our
clients will know immediately what it is all about.
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Katherine Gordon says I think our clients always look to us for ideas, so the best way to get them interested in Redlights is to color our own hair with it!!! Whenever we have a new product we always use it first, so we know what it does and if it should be used on a client and it always works. | |||
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Click
on the MATRIX logo to visit matrixbeautiful.com |
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